Comments on: Social media marketing challenges traditional practices

By: Collective Intellect, Inc.

Collective Intellect, Inc. — Thu, 26 Mar 2009 02:35:37 +0000

[...] and should increasingly be considered an alternative to traditional primary research. In fact, in Jim Tobin’s recent book, ‘Social Media is a Cocktail Party’, he and fellow author Lisa Braziel call social media “the largest, best, most accurate market [...]

By: james

james — Thu, 08 Jan 2009 17:03:55 +0000

Would Design by Humans or springleap.com be examples of crowdsourcing?

By: paul

paul — Sat, 03 Jan 2009 16:44:36 +0000

Hi Patrick. Your question inspires me to reply with a well-written piece that goes beyond a blog post and that evaluates these titles according to some kind of rubric that would be meaningful to educommunicators in a variety of job responsibilities. So I’m drafting that as we speak. I also feel myself pulled toward producing a related opinion piece. I’ll work on both over the weekend and get them to you early in the week. Thanks for the mention, and thanks for offering this challenge.

By: Patrick Riccards

Patrick Riccards — Sat, 03 Jan 2009 14:17:23 +0000

So Paul, if I have time to read just one of these books on social/new media, what is the recc?

By: Jim Tobin at Ignite Social Media

Jim Tobin at Ignite Social Media — Tue, 30 Dec 2008 16:21:24 +0000

Paul,

Thanks for the review! Glad you enjoyed the book.

~Jim Tobin