Crucial Twitter Marketing Tips

Reading time:

In the world of social media Twitter is near the top with over 500 million registered users who send over 50 million daily tweets. That user base is increasing daily, making it the perfect social media marketing tool. There are many dos and don’ts of Twitter that the majority of the user base fail to follow. To make sure you don’t cripple your Twitter marketing efforts before they get started, here are some CRUCIAL Twitter marketing tips.

1. Don’t be afraid to interact with people.

The very foundation of Twitter is built on socialization. You need to interact with others in your niche, or nobody is going to know you exist.

2. Tweet about topics you are passionate about.

It’s a lot easier to interest people in your niche when your tweets actually display your passion of the subject.

3. Share interesting and useful content.

Even in the world of Twitter, content is king. If you garner a reputation for sharing killer content you will surely attract a steady stream of followers.

4. Follow authorities in your niche.

These people didn’t rise to the top of their niche through pure luck, they know what they’re doing. Which makes them the perfect role model for someone trying to break into that niche. Watch what they do, and add your own twists to their techniques .

5. Don’t be obnoxious.

Conducting yourself in a professional, well-mannered way is one of the best ways to succeed on Twitter. There are way to many jerks, snobs and spammers; being one of the few who are well-mannered is a great way to make yourself standout.

6. Diversify your techniques.

Interaction is important, but if you do the same thing every time it can get bland over time. You should be constantly testing new strategies to see what works best.

7. Participate in Tweetchats.

As mentioned earlier, interacting with people in your niche is very important. Taking part in Tweetchats is the perfect way to meet those people.

8. Don’t over do it with hashtags.

Hashtags should only be used occasionally. Overuse is will annoy your followers and is a sure way to be labeled as a spammer.

9. Utilize the abundance of Twitter tools that are available.

There are plenty of Twitter tools that can make it much easier to manage your account. Just make sure any tools you use are not against Twitters Terms Of Service.

*Bonus Miscellaneous tips

If you’re going to buy Twitter followers make sure they are real followers. Real followers on Twitter are worth their weight in gold; fake followers are completely worthless. Try to avoid asking people to click here when posting a link. The best way to promote a link is to Tweet an interesting fact and use your link as your “source”.


Promote Your Company Using Twitter

Reading time:

Many businesses, whether big or small, have decided to join social networking sites, such as Twitter to expand their reach and connect with potential clients. Twitter is one of the more popular social medias that companies can use to build a rapport and share information with people regarding the products or services the business provides. There is no doubt that advertising and building public relations are essential for a company. It is a given. What may be confusing, however, is how to go about doing just that. The approach to marketing on Twitter is different from conventional marketing. For one thing, it is best that companies put their friendlier foot forward instead of the straight-out client-seeking business manner.

The first thing to do after joining Twitter is: buy Twitter followers. That is not finding users on the site and telling them about the products or services they will receive. No, save that for fliers and billboards. The actual goal here is to get to know these people or even other businesses, and show them what the company has to offer. This can be done by choosing to “Follow” users who have tweeted about things that relate to the company. People may “Follow” back and this way the potential client base will build up. Now the company (or an employee) can start updating about the products or services, and also monitor what the followers are chatting about. Monitoring is very important. Not only will that show what customers are looking for, it will help a company see what is going on with competing businesses. A company can grow from learning from its rival’s successes and failures.

Other things to do to gain customer loyalty when marketing on Twitter is to answer questions tweeted by customers directly on Twitter. Communication is everything with social media marketing, and the openness of a company is appreciated by clients. Likewise, gain customers by giving out incentives like coupons or free online tutorials. These can be done through posting links as Twitter only allows 140 characters worth of comment space. With all that a company can and should do on Twitter, it is crucial to remember that while making friends is important, making the company look good is ultimately what matters. Be careful of what is tweeted by employees about their job or company; and handle customer complaints on Twitter as quickly and smoothly as possible.